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Paid Media – effective paid strategies with clear ROI.

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Over 10 years we helping companies reach their financial and branding goals. Onum is a values-driven SEO agency dedicated.

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Instant Visibility, Immediate Calls High-intent Google and Local Services Ads with tight geo-targeting, call tracking, and ROAS-focused optimization. Start Grow
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Home Services PPC

Paid search campaigns tailored to local service providers to capture high‑intent searches and drive calls, forms, and bookings.

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Google Ads for contractors

Targeted Search/Performance Max campaigns using service+city eywords, extensions, and conversion tracking to generate qualified leads.

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local lead generation

Geo‑targeted ads and landing pages designed to attract nearby homeowners, reduce CPL, and increase booking rates.

our services

Contemporary marketing built
for growing home service brands

Google Ads

We excel at running high-performance SEM campaigns, starting with the precise definition of campaign objectives, followed by audience segmentation, meticulous keyword research, and strategic ad placement.

LinkedIn Ads

``We specialize in crafting highly targeted and conversion-focused LinkedIn ad campaigns, enabling businesses to connect with industry decision-makers, a strategy embraced by 94% of marketers for effective business promotion.

Bing Ads

Our team of certified experts in Google and Bing specializes in maximizing the effectiveness of the Bing platform through the creation of highly optimized paid marketing campaigns for businesses.

Ad Remarketing

Create compelling ad copies and target your potential audience effectively, using personalized messaging that enhances your brand's identity.

Facebook Ads

Our approach involves constructing a comprehensive conversion funnel for an effective Facebook marketing strategy, with a strong emphasis on precise targeting and achieving optimal reach.

Video Ad Management

Harness the power of video advertising to tap into a rapidly expanding audience base, elevate your targeting strategies, and achieve global recognition for your business with efficient Video Ad Management.

who we are

PPC Marketing Service For Home Service Business

Our PPC marketing for home service businesses covers everything needed to turn local searches into booked jobs: strategy and account setup with service+city keywords, high‑intent Google Ads and Local Services Ads management, precise geo‑targeting and ad scheduling, and fast, mobile‑first landing pages that convert. We write compelling ad copy with strong extensions, A/B test offers to lower CPL, and implement full conversion tracking for calls, forms, and bookings with clear dashboards. Call tracking and recordings tie leads back to keywords, while budget and bid optimizations maximize ROAS. We add remarketing and audience targeting, launch seasonal and emergency campaigns, scale across multiple locations, ensure compliance and brand consistency, and deliver transparent reports with next steps focused on leads, bookings, and revenue.

video showcase
about us

High-Intent PPC for Home Service Pros

PPC marketing for home service businesses puts ads in front of homeowners exactly when they need help—so more searches turn into calls, quotes, and booked jobs. PPC stands for Pay-Per-Click, meaning payment happens only when someone clicks the ad, making it a cost-effective way to drive instant traffic, generate qualified leads, and scale sales fast. When combined with strong SEO strategies, your business can dominate both paid and organic search results. With service+city targeting, compelling ad copy, and high-converting landing pages, PPC captures urgent intent for plumbers, electricians, HVAC, cleaners, pest control, landscapers, painters, appliance repair, and handyman services.

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Active Clients
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Projects Done
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Team Advisors
Extensive Industry Experience

15+ years in performance marketing and $40M+ ad spend managed across plumbing, electrical, HVAC, cleaning, pest control, landscaping, painting, appliance repair, and handyman.

Comprehensive Metric Tracking

Source‑level attribution for calls, forms, and bookings with dashboards tracking CPL, cost‑per‑booking, ROAS, and LTV to uncover scalable growth opportunities.

Consultative Approach

More than campaign managers—we act as strategy partners, advising on offers, landing pages, pricing, and sales follow‑ups to lift conversion rates.

Guaranteed Results

A proven system targeting service+city intent and conversion UX that aims for a minimum 50% lift in conversions within 45 days—or we continue at no cost until it’s achieved.

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    real numbers

    Expect Great Things from
    Your SEO Agency

    Before After

    104,457

    314,297

    Annual Organic Traffic

    26,740

    34,369

    Ranking Keywords

    780%

    980%

    Annual Organic Traffic
    +
    Active Clients
    +
    Projects Done
    +
    Team Advisors
    +
    Glorious Years
    RECENT PROJECTS

    Our Latest Case Studies

    All Works
    Green Home Care LLC

    Digital Marketing/PPC/SEO/

    In And Out Garage Door

    Digital Marketing/Local SEO/Marketing/

    Iron Homes

    Digital Marketing/Local SEO/Performance Campaign/PPC/

    MFL Sliding Doors

    Digital Marketing/Email Marketing/Local SEO/Performance Campaign/

    Momentum AC

    Digital Marketing/Email Marketing/Local SEO/SEO/

    Orsh Chimney and Air Duct Cleaning

    Digital Marketing/Local SEO/Marketing/SEO/

    IAC American Flooring

    Local SEO/PPC/SEO/Social Media/

    The Right Brothers Remodeling

    Digital Marketing/Local SEO/SEO/Social Media/

    choose your plan

    Plans Designed for Your Growth

    We don’t just create strategies — we create partnerships. From small businesses to industry leaders, we work closely with you to design marketing plans that fit your goals, budget, and vision for growth

    Standard
    Standard

    $ 600

    Monthly Package

    Top 15 Keywords Optimization Marketing Automation and Email Strategy CRO Optimisation Google Analytics, Search Console & GMB Set Up On-Page SEO Off-Page SEO JSON Schema Mark up Website Audit 60 Business/Local Directory listings Link Building – 35 Powerful Links/month Competitor Analysis eCommerce Marketing Google Search Console Management Technical SEO Implementation Lead nurture marketing Infographic Link Building
    Choose Plan
    Economy
    Economy

    $ 1100

    Monthly Package

    Top 30 Keywords Optimization Marketing Automation and Email Strategy CRO Optimisation Google Analytics, Search Console & GMB Set Up On-Page SEO Off-Page SEO JSON Schema Mark up Website Audit 100 Business/Local Directory listings Link Building – 75 Powerful Links/month Competitor Analysis eCommerce Marketing + Affiliate Marketing Google Search Console Management Technical SEO Implementation Lead nurture marketing Infographic Link Building Social Media Paid Campaign Management 2XPR Placement Month AdWords, Amazone, FB, IG, LI Campaign Management Content Marketing
    Choose Plan
    Executive
    Executive

    $ 2000

    Monthly Package

    Top 60 Keywords Optimization Marketing Automation and Email Strategy CRO Optimisation Google Analytics, Search Console & GMB Set Up On-Page SEO Off-Page SEO JSON Schema Mark up Website Audit 135 Business/Local Directory listings Link Building – 100+ Powerful Links/month Competitor Analysis eCommerce Marketing + Affiliate Marketing Google Search Console Management Technical SEO Implementation Lead nurture marketing Infographic Link Building Social Media Paid Campaign Management 5XPR Placement Month AdWords, Amazone, FB, IG, LI Campaign Management Content Marketing
    Choose Plan

    Let’s talk generating and converting leads!

    Start Now
    faq

    Read Most
    Frequent Questions

    What is PPC advertising and how does it help my business grow?

    PPC (Pay-Per-Click) is a digital advertising model where you pay only when someone clicks your ad. It helps your business appear instantly at the top of Google search results, driving high-intent leads and faster revenue growth.

    How quickly can I see results from PPC?

    Most clients see results within 24–72 hours of launching a campaign. PPC provides immediate visibility and fast lead generation, especially for home-service businesses like HVAC, plumbing, electrical, or cleaning services.

    Which platforms do you manage PPC campaigns on?

    We manage PPC campaigns across:

    • Google Search & Display Ads

    • YouTube Ads

    • Meta (Facebook/Instagram) Ads

    • Bing/Microsoft Ads

    • Local Service Ads (Google Guaranteed)

    Google Search Ads are typically the highest-ROI channel for service businesses.

    What is the minimum budget required to run PPC ads?

    There’s no strict minimum, but we recommend at least $300–$500/month in ad spend for smaller markets and $1,000+/month for competitive industries. Your exact budget depends on your location and service niche.

    What keywords should be targeted?

    We focus on high-intent service keywords, local keywords, long-tail phrases, and competitor keywords that drive the most qualified leads while using negative keywords to avoid wasted spend.

    How do you reduce cost‑per‑lead (CPL)?

    We lower CPL by optimizing keywords, improving ad quality, refining targeting, enhancing landing pages, and continuously A/B testing to drive more conversions at a lower cost.

    What makes a landing page convert?

    A strong landing page converts when it loads fast, is mobile-friendly, has a clear offer, trust elements (reviews), compelling call-to-actions, and a simple, distraction-free design.

     
    Do I need call tracking?

    Yes. Call tracking shows which ads generate real leads, helps measure ROI accurately, and allows us to optimize campaigns for the highest-quality calls.

    Expect Great Things from
    Your SEO Agency

    Make the Right Choice for Your Future. Choose Onum!

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