AI Search Optimization
AI Search Optimization (AISO) is the next evolution of SEO designed to help your home services business stand out and get recommended inside AI-powered search experiences like Google’s AI Overviews, ChatGPT, and other generative search engines.
Unlike traditional SEO that focuses only on ranking blue links, AISO ensures your business is easily understood, trusted, and recommended by AI systems when homeowners search for services like plumbing, HVAC, roofing, or electrical solutions.
This includes structuring content for AI comprehension, implementing local service schema markup, building strong authority and trust signals, and optimizing for AI crawlers. As AI chatbots and large language models (LLMs) become the primary source of answers for users, AISO makes sure your business shows up in conversational responses, summaries, and top recommendations.
Still grounded in core SEO best practices — but upgraded for Generative Engine Optimization (GEO) — AISO uses strategies aligned with LLM retrieval patterns, local knowledge graphs, and multimodal content signals.










