When water is flooding your basement at 2 AM or your AC dies during a heatwave, rational decision-making goes out the window. In these high-stress moments, homeowners make contractor...
The way homeowners find service providers has fundamentally changed. Instead of typing “plumber near me” into their phones, they’re asking Alexa to find one while dealing with a burst...
AI search isn’t “coming someday.” It’s here. It’s dominant. And it’s already deciding which home service brands get customers and which ones disappear. From Google’s Gemini answer boxes to...